L'Oréal Paris

Superior Preference®

Product Detail

Our gold standard of beautiful color and shine that defies fade-out for up to 8 weeks. Luminous color shines from every strand. Care Suprême® Conditioner, with Shine Serum, Vitamin E, and UV filter locks in first day color vibrancy and provides soft, luxuriously silky hair. The inspiration for the new collection of shades from Superior Preference: Paris Couture. Inspired by the "City of Light" itself. Get chic, elegant, and sophisticated color. World-renowned colorist Christophe Robin infused subtle tones and reflects into classic colors to create four exclusive new salon-quality shades. New shades include:Delicate Golden Blonde 9DGRose Gold Blonde 8RGRich Merlot Red 5RMIced Golden Brown 5CG

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